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Create EVP strategy and positioning
We design your creative concept.
Promotion
Gamification and eSports
Recruiting campaigns.
Special offers
Brand Connect
Employer brand projects support.
We assist you in research, employer brand strategy and EVP positioning, creative concept, activation of communications plan and so on.

Brand Connect Light - basic package (1 individual consultation 1-1.5 hours, a workshop with the team, 1 focus group with external target audience).
Brand Connect Pro - full package (2 individual consultations, a workshop, 1 focus group with 2 target audiences as chosen).


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eFUTURE IS TODAY
Employer Branding &
Esports
19 November 2020

About
eFuture is today. Employer Branding & Esports

A unique online conference eFuture is today. Employer branding &
Esports. An event that will allow you to learn about an innovative tool for developing Employer Brand.

Leading experts will share how to use esports for:
- attracting talents;
- developing Employee Experience;
- training staff through game.

We invite CEOs, HR directors, Employer Branding leaders, CMOs and
esports representatives.

All of the above and much more:
- A new vision of Employer Brand.
- Global experience from industry leaders.
- Creative collaborations.
- Real cases.
- A workshop. Cybersport as an Employer Brand Tool.

eFuture is today
Join us!
NEW VISION OF EMPLOYER BRANDING
CREATIVE COLLABORATIONS
SUCCESSFUL
CASES
WORKSHOP
Speakers
Agenda
November, 19 / 11:00 - 17:00 MSK (UTC +3)
11:00 - 11:45
Panel discussion with Employer Branding Leaders



- Employer Branding Leadership.
- New vision of Employer Branding.
-Gamification & Esports as a tools for developing employer branding
Kersti Vannas
Yulia Murashova
Anna Ivanchenko
11:45 - 12:15
Creative collaborations:


Why taking part in esports is so beneficial for IT-companies.

1. How to actually do it?
2. Statistics
3. Successful cases CGI, VMP (Finland)

Laura "lapa" Kyntäjä
12:15 - 12:45
eFuture is today

Mobile esports

1. How to involve non-gamers in games?
2. How to do team building through online games when you can't even leave the house?
3. Dota 2 or CS: GO is good, but what about employees who do not have desktop computers at home?
4. Succesful cases


Konstantin Sinev
12:45 - 13:15
eFuture is today

Work-game balance at business:
Create the team of champions

1. Why business needs eSports
2. Launching eSports in the company: recommendations and review of tools.
3. Maintaining interest: esports is part of culture.
4. Setting an example: the role of HR in the implementation of esports.
5. Play hard, work hard: destroying myths

Viktoria Dzyba
13:15 - 14:15







The break
14:15 - 14:45
EEE. Employer Branding & Esports Ecosystem


Employee experience & Esports

1. HR & Esports
2. Recruting action or development of the employees
3. PwC experience
Jens Weber
14:45 - 15:15
EEE. Employer Branding & Esports Ecosystem

Developing Employer Branding at GameDev

1. The employer branding - why?
3. The main difficulties that have encountered
4. Successful cases
Sergey Volkov
15:15 - 16:15
Workshop

Esports as a tool of Employer Branding

1. Esports tournament as the effective collaboration tool.
2. What game will suit my company or team?
3. How to setup a tournament and choose the right format?
4. Broadcasting and commentating.
5. Keeping the best moments.
Alex Talan
Anna Ivanchenko
| The changes are possible in the schedule |
Сonference in English and Russian. High-quality synzronic translation available
Video invitations from our speakers
Partners